Oh boy, do we have some juicy tales to spin!
Buckle up, folks, because we're about to regale you with some customer stories that will have you laughing, crying, and maybe even scratching your head in disbelief.
It's a wild ride, but we promise you won't regret it!
SNOW recovered $1,089,160 in yearly lost sales
in the first 60 days, organically
The problem:
Snow had tried chatbots before, but weren't able to see ROI. They weren't tracking sales through DMs, they weren't collecting emails or synching emails to their email service provider, and didn't know how to track DM interactions.
The solution:
We developed a custom strategy to capitalize on their leads with $0 ad spend. We set up multiple entry points that would trigger at various stages of the customer journey and pull people into their chat funnels: asking followers to reply to their stories, comment on their posts, adding a DM CTA to their email + SMS blasts, and more.
Obvi Generated an extra $3.36M via DMs in their first year
The problem:
Their DMs were closed due to overload and lack of resources. They were looking for another channel to get in front of their customers and wanted their CX with the brand to change, but didn't have the right people to implement AI and automation.
The solution:
We built educational and sales-oriented campaigns to intercept shoppers at drop-off point and follow-up if no purchase. We led with value on platforms that people spent most of their time on, earning the privilege of talking and selling to them, then driving repeat purchases based on interests and past purchase history through the chatbot.
SugarBearHair made an insane $137,219/hour with FREE Messenger Broadcasts during the Black Friday Promo
The problem:
They were doing Messenger Marketing on their own, breaking Facebook's policies without knowing and risking getting their page blocked. They had a large CS team and looking to map a chatbot approach to help them drive incremental revenue, within FB's ToS.
The solution:
We captured followers' attention and engaged them in educational sequences that kept attention for 21 days in a row. We built trust and relationships with them at scale, obtaining their permission to broadcast promotional content via DMs while capturing their email + phone number.
Vegamour collected $35,223 in sales and 5,668 email contacts in their first 30 days, organically
The problem:
Massive CS team. They had a basic Messenger bot, but had no bandwidth to figure out the technical aspect, nor map out the end user experience. They wanted to learn all the ways they could monetize their IG DMs, while being mindful of what their shoppers wanted to see from their brand.
The solution:
We supercharged their DMs to convert organic attention into real sales, while connecting with their audience on a personal, unfiltered level, in real-time. Wait times were reduced by 99% and their DM campaigns delivered a 97.97% email collection rate across lead generation campaigns.
Proper Good got a 28.57% Purchase CVR to their first Chat Funnel & collected emails at 95.86% via DMs
The problem:
They had a basic understanding of chatbot, but didn't know the extent to which they could leverage this new technology to drive sales. A fast growing brand, both online and in stores, they wanted to try all the ways to get in front of more customers.
The solution:
We gave their chatbot a persona and engaged followers in conversations to learn about their interests, then designed offers that were contexual to their current needs, and drove them to checkout with close to no human support. Their DMs synced with their ESP, so when the conversation finished in the DM, they continued to be nurtured via email.
Fixe Beauty’s DM funnels converted at 59.01% while automating 97.03% of FB Ads comment interactions
The problem:
They were getting hundreds of comments on their ads, and needed a way to automate them while getting to their followers instantly to showcase their product, and scale with less friction or CS effort.
The solution:
We built a system to automate replying to ad comments, then pull the audience into Messenger and Instagram DM funnels to deliver on-demand, real-time experiences at a click of a button; the bot retargeted leads for free, following up if they don't purchase, to pivot the conversation to a different offer or downsell.
Vanity Planet 12x-ed their social sales, and their FB + IG DM chat funnels represented 35% of all emails collected across platforms (all socials and website) in the first 30 days
The problem:
They had massive engagement across their socials, particularly with giveaways, and wanted to learn how to capture all those leads and monetize them. They felt this technology was the future but lacked the technical skill to implement it.
The solution:
We mapped out an initial chat funnel designed to capture leads at every point of contact with the brand: story replies, post comments, BIO, email list, SMS list, website, ad clicks. We then captured their email and broadcast permission (via DM), and re-engaged them with value-driven sales-oriented chat funnels.