Good day, my fellow eCommerce addicts! Do your customers feel as though they have been waiting interminably at the DMV to have a basic query answered inside your online store?
Are you trying to figure out a method to create chatbots that give your online customers a faster, more effective service while they shop online or scroll through social media without having to hire a ton of human agents?
If you responded "hell yeah!" to both questions, it's time to unleash the unstoppable power of the best ecommerce chatbots!
We're exploring the realm of e commerce chatbots in-depth in this grand blog article.
We'll be presenting some of the top-tier ecommerce companies that are using cutting-edge chatbots and are taking the industry by storm, giving traditional customer support workers a run for their money.
We'll demonstrate how these computer programs have been able to boost consumer engagement, increase revenue, and cut expenses for major brands. Don't worry, we'll tell you how you can join in on the fun with your own AI chatbot-assisted ecommerce friend by the end!
So grab a seat, and prepare to be amazed by the endless opportunities of conversational commerce!
Your eCommerce business needs a chatbot
You've probably heard this sales pitch before, but bear with me. If you're still debating whether or not to get a chatbot, here's the tie-breaker.
In today's digital world, customers expect businesses to have instant access to all the answers!
And by using a chatbot, ecommerce businesses can provide them that instant customer support from inside their online store without having to hire a large number of customer support representatives, while driving more sales.
An ecommerce store bot is not only efficient and cost-effective, but they are also fairly smart cookies.
With the use of artificial intelligence tools like Natural Language Processing (NLP) and Machine Learning, they can manage even the most complex queries.
It's like having a brilliant robot sidekick who never sleeps and is constantly prepared to tackle any customer support issues that may arise.
Your new AI chatbot BFF?
Ecommerce chatbots aren't only helpful customer service employees; they may also become your customers' new best friends!
Yes, you read that correctly: ecommerce bots can use their stored chatbot analytics to evaluate your customers' data and make customised recommendations for products they might enjoy.
And, let's be honest, who wouldn't want personal online shoppers? Especially when they can engage customers to make shopping so much easier and more enjoyable.
Customers will feel like VIPs every time they visit your online store or your Facebook and Instagram pages if you design a personalized buying experience for them.
Not to mention, creating a personalized conversational flow is a tried-and-true strategy for establishing a foundation of devoted customers who will keep buying from you and prevent cart abandonment.
So why not try it out? Your customers will appreciate it, and who knows—they might even decide to name their first child after your chatbot.
The triumphs of ecommerce chatbots
I must say, these ecommerce chatbots are impressive. Some other "basic" features include: tracking orders inside your Facebook Messenger and Instagram DM, answering customer queries and being able to respond to consumer questions on multiple platforms.
It's like having your own package private investigator (say THAT three times fast). And don't forget about post-sales instant support or even driving repeat purchasing on autopilot.
Even while your human customer service agent is taking a nap, ecommerce chatbots will be there for your customers.
However, when that special human touch is needed, your human agents can jump right in with a live chat system.
These cutting-edge bots have also been scientifically proven to boost sales.
It's like having a genie in a bottle, except instead of three wishes, it grants you only one, and it's more money.
And don't forget about social media pages. On sites like Facebook and Instagram, chatbots can discover fresh and fun ways to interact with your audience using a bit of the old bot conversation.
Every time they comment on your posts, ads, stories, reels, visit your BIO or even click on your ads. Your chatbot can jump to the rescue.
But please, don't take my word for it! Take it from the ecommerce stores that have embraced the chatbot revolution and are experiencing success with some of the best chatbots out here.
While their rivals are still living in the past, these brands are living their finest lives using conversational commerce strategies to attract buyers efficiently like never before.
Here are examples of some of the best chatbots for ecommerce out there.
The beauty of Sephora's Virtual Artist
A prime example of how AI chatbots may improve the online shopping experience for customers is Sephora's Virtual Artist.
With the help of machine learning and augmented reality, Sephora's Virtual Artist enables customers to virtually try on various cosmetics before making a purchase.
Customers benefit from a tailored online shopping experience thanks to this feature, which also enables them to make wiser judgments about their purchases.
Day one conversions for Vegamour
With their first Facebook Messenger and Instagram DM chatbot funnel, Vegamour dipped their toes into the chatbot waters and organized a giveaway for its customers.
It didn't take long for them to realize this was the right decision; in fact, they witnessed conversions from day one and earned more than $35k within the first 30 days of automation for their online business, organically.
I know, right? It's almost as if using a powerful AI chatbot to deliver highly personalized content to your audience through their favorite messaging app, increasing user engagement while requiring little to no human oversight and even providing great post-sales support is good for business. Who would have guessed?
ASOS has never had a better customer journey
The online retailer ASOS added a chatbot to their website to give customers immediate assistance and individualized service.
The ecommerce bot is able to answer consumer questions, make product suggestions, and help them with order tracking.
Customer involvement and happiness have significantly increased at ASOS after this ecommerce chatbot was implemented.
The chatbot has also assisted the business in speeding up its response to consumer inquiries, resulting in a more organized and effective customer experience.
Lil Mbappé and Nike scored big time
One of the most well-known sports companies in the world, Nike, has unveiled an ecommerce chatbot strategy built around their association with Kylian Mbappé.
The Lil Mbappé chatbot was created to offer customers individualized training recommendations and product suggestions based on their particular fitness objectives and interests.
Nike developed this ecommerce chatbot that engaged customers and assisted them in reaching their fitness objectives by drawing on Mbappé's notoriety and football skills.
The use of gamification to encourage customers' involvement was one of the main components of Nike's ecommerce chatbot strategy.
Customers were awarded with points through the chatbot for finishing workouts and hitting fitness objectives.
These points could later be exchanged for premium Nike goods and experiences, increasing the brand's exclusivity and generating excitement.
Through the use of gamification, Nike was able to build brand loyalty and increase the customer satisfaction and engagement with its ecommerce chatbot.
Starbucks and the caffeine chatbot
The largest coffee shop chain in the world, Starbucks, has led the way in the development of AI ecommerce chatbots for the food and beverage sector.
Customers may order and pay for their drinks via the Starbucks app or messaging apps like Facebook Messenger that are handled by their ecommerce chatbot.
Along with enhancing the client experience, this has helped the company in boosting sales and cutting down on average wait times in their physical locations.
The emphasis on personalized service in Starbucks' ecommerce chatbot strategy is one of its main components.
The chatbot can remember customers' preferred beverages, answer customer queries regarding order status and make new drink recommendations depending on their preferences.
Also, customers may set up automatic orders, which makes it simpler and more convenient to obtain their caffeine fix.
Why Instagram DMs and Facebook Messenger are essential messaging platforms
Still having second thoughts about using AI ecommerce chatbots on social media platforms like Instagram DM and Facebook Messenger? Wake up and smell the coffee!
These texting platforms are so hot right now that they make your morning cappuccino appear like yesterday's cold brew. It's like having a virtual mall at your fingertips with billions of users active on both platforms to check out your online business!
Yet, let's not overlook the main perk of using a chatbot on Facebook or Instagram: convenience, baby! Customers love using their favorite messaging app to do their shopping: nobody wants to jump through hoops in order to obtain what they want.
They seek straightforward answers that fit into their social media scrolling comfort zones. And a clever messenger bot can accomplish that more quickly than a squirrel darting across the road.
These are not the droids you're looking for
Don't forget, these aren't your grandmother's robots. They are slick, adaptable, and integrated with the newest tech tools like a Swiss Army knife on steroids thanks to a new chatbot platform like Manychat or Google's Dialogflow.
These AI chatbots have your back whether you need to check orders, are looking for lead generation, need to make product recommendations, or manage inventories.
So stop wasting time and join the chatbot revolution on Facebook and Instagram. Your clients will appreciate it, and your competitors will be green with envy!
Our suggestion? Don't be late for the party
Like the fine knives in your kitchen, ecommerce chatbots are crucial for reducing your workload and wowing your clients.
eCommerce chatbots can make your brand stand out in the crowded online market thanks to the quick and individualized customer experience they provide.
A successful chatbot implementation for ecommerce businesses, however, requires careful planning, optimization, and a focus on your target audience's needs.
But don't be concerned! To adopt AI chatbots like Sephora's Virtual Artist or Nike's Lil Mbappe, you won't need to be a Michelin-starred chef; rather, you'll be the restaurant owner and we'll be the chefs that will provide you with the right ecommerce chatbot for you.
You can build engaging shopping experiences and drive sales by leveraging the power of ecommerce chatbots in messaging apps such as Facebook Messenger and Instagram Direct Messages.